Broker vs. 3PL?

Discussion in 'Freight Broker Forum' started by BoyWander, Jun 28, 2012.

  1. BoyWander

    BoyWander Road Train Member

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    Can someone please explain the difference between a brokerage firm and a 3PL, and please give a couple of example companies of each?

    As far as I understand it now, a 3PL is basically a shipping and receiving dept that is outsourced to a private firm, and not the same as like CHRob or others.

    I'd really like to understand the difference.

    Thanks!!
     
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  3. wichris

    wichris Road Train Member

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    You pretty much have it. If they are a 3PL then there is no "broker" agreement. There may be a contract(same as a shipper). Most handle all of the transportation,inventory control,pretty much all of the logistics.
     
  4. BoyWander

    BoyWander Road Train Member

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    So are you saying that a company like CHRobinson can also be a brokerage firm and provide 3PL services at the same time? Or are those pretty much the same thing? Because I've read that CHR is considered a 3PL, and so are some larger trucking companies.

    Thanks.
     
  5. fortycalglock

    fortycalglock Road Train Member

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    Yes they can be a 3pl and broker at the same time. Most larger brokerages do both.
     
  6. wichris

    wichris Road Train Member

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    A 3PL(third party logistics) can operate as both. If they pay the invoice they operate as a broker. If the customer pays the invoice,they operate as a 3PL. Most 3PL's will answer the phone in the customers name,have onsite people,handle all RFQ'saudit freight bills before the customer pays them.
     
    joshjosh Thanks this.
  7. Semi Crazy

    Semi Crazy Road Train Member

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    I thought the third party WAS the broker!

    Parties 1 and 2 are the shipper and the carrier.

    3pl just easier to type. Same fed authority. No legal distinction that I am aware of.



    Same as the difference between a trucker and a commodity relocation worker.

    I think y'all are wanting one to mean "in house" logistics provider as opposed to a old school broker providing logistics from his own office.

    I hate the word 'logistics' and any company that uses it!
     
    Rideandrepair Thanks this.
  8. BoyWander

    BoyWander Road Train Member

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    Hmm...now that I think of it...I remember when I worked for the very large carrier with the red automatic trucks.

    They had that big Dollar General account, and still have it, and I remember that this carrier actually had dispatchers in the DG office taking care of the logistics to get the product moved from the DC to the stores. I'm thinking this is a prime example of 3PL service, rather than broker service, because this carrier did the logistics but had their own trucks running the deliveries.

    In fact, this Dollar General account was the reason I hired onto them, but alas, when I showed up for orientation, low and behold, they weren't taking any drivers for this account, and I had to go OTR.
     
  9. Autocar

    Autocar Road Train Member

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    The best way to differentiate between the two is simple. A broker only moves some loads for a shipper. A 3PL moves all the loads for a shipper, with some exceptions.
     
    TG00769 Thanks this.
  10. stocktonhauler

    stocktonhauler Medium Load Member

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    As far as I can tell a 3PL is a broker, because the DOT requires them to be licensed as a broker. CHRobinson claims to be a "3PL" but they are listed as a broker on the DOT website, for example. Basically, if the entity isn't a shipper, receiver, or carrier, they must be a broker. The government isn't going to let companies simply invent a new business type because the government creates the rules of the game so that businesses don't screw themselves up, or screw others.
     
    Rideandrepair Thanks this.
  11. Marchleo

    Marchleo Bobtail Member

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    As a transportation purchaser you should remember that a 3PL is based in a service industry. Customer service should be the #1 priority from your transportation provider. If you're not getting great customer service, I would encourage you to look elsewhere. Great resource !
     
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