Why does it seem everyone hates brokers

PPDCT said: ↑

Hey @wichris and @JimmyTwoTimes wanna give the new guy the secrets to our business, for free?

At the end of the day, @BlackGrid, this is a patently horrible way to attack this job. Your dad has set you up for failure, and the faster that you realize that and get the hell out of this to something else the bettter off you'll be.

I've been at this for years. I've not started my own brokerage for a whole pile of reasons, not the least of which is the longevity of the company. That gets me a lot more action and buy in for customers and carriers alike. A one-man shop built on the premise of "being a better broker" without much else (ie: no customer contacts, no established book of business, etc) is pretty much doomed to fail. It doesn't help that you and your dad have collectively decided to enter this industry smack in the mid of one of the worst freight downturns in the past twenty years. The current rates have significantly less to do with coming from brokers than from a capacity oversupply from both brokerages and carriers alike. We've discussed this ad nauseum on these forums. The fact is that there are approximately 100-150k too many carriers on the road, and about 10-20k too many brokerages.

At the end of the day, you're competing against all of that, and not bringing a whole lot to the table.

Edit to add, since you posted as I was typing:

How much money did you waste on the online course? Because it's a waste. The information you got from that can be gotten in many places online for free, or even better: learning the brokerage side of the industry on someone else's dime. If I had less scruples, I'd sell a freight broker boot camp. Pure profit, baby.
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Another one with zero experience thinking a quick on-line course will make them the big bucks.

And as soon as you hear the "I am doing it just to help/I will be the honest one, time to run away.

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Why does it seem everyone hates brokers

wichris Road Train Member

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wichris Road Train Member

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